Solve Real Problems

Learn how to shift your focus from pitching features to solving real customer challenges. This course will teach you to position yourself as a problem-solver and trusted advisor.

Unlock Sales

Discover why understanding customer pain points is the key to closing deals. Develop the skills to identify, analyse, and address challenges with precision

Transform Your Approach

Explore the journey from uncovering customer issues to delivering impactful solutions. Build a problem-centric mindset that turns obstacles into opportunities for success.

Welcome to a New Era of Sales

Say goodbye to outdated sales techniques and hello to a fresh, problem-centric approach. Our course will equip you with the skills and knowledge to excel in today's competitive market.

Meet Your Sales Expert

I'm Matt, and I've spent 20 years in B2B sales, using many different sales methodologies and approaches. I've found that focusing on the real problems that your buyer needs to solve puts the customer and their outcomes at the heart of everything you do. Let me guide you through this transformative journey and help you unleash your full sales potential.

Course Curriculum

  1. 1

    Introduction to Problem-Centric Sales

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    Meet Your Buyer

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    No Problem, No Sale

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    Qualification

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    Sustaining Success

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  6. 6

    Engage, Influence, Sell

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    Leading for Sales Success

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Ready to Transform Your Sales Strategy?

Join our course today and embark on a journey towards sales success. Learn the secrets of problem-centric selling and watch your sales soar!